What does all this mean for you? Mostly that WhatsApp Business is a tried-and-true channel for growing a small business, and you’re leaving a ton of money on the table if you’re not leveraging it for your e-commerce store.īefore we dive into the how-tos, let’s take a quick look at the pros and cons of this popular chat platform. For example, in India, Bengaluru-based eyewear brand Glassic has told us that 30 percent of its new sales are generated through WhatsApp Business, - WhatsApp announced in a blog post. We’re excited that we’ve helped millions of businesses grow. In January 2018, WhatsApp launched a variant of the app called WhatsApp Business, meant for business owners looking to capitalize on WhatsApp’s remarkable popularity and usage. It’s available in more than 180 countries and 60 different languages.Īll that traffic presents a stellar opportunity for businesses - especially small businesses and e-commerce stores like yours - to market their products, generate leads and interest, build brand awareness, and even boost sales. Launched all the way back in 2009, WhatsApp is by far the most popular mobile messenger app in the world, with over two billion monthly active users.

How to use whatsapp for business